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Volkswagen Chatbot

While freelancing at Tribal London, I worked closely with UX to create a chabot. The main goal was to streamline the process of finding technical solutions on the VW UK site. After creating user flows and the wireframes, I created a new styleguide and applied visual design from existing VW references.

Over 15 million annual visits make the volkswagen.co.uk site the most visited of any car manufacturer in the UK, and in Q1 2016 alone, over 1.65 million car configurations were completed.

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© Samuel Hoh 2018